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What to do once your book is on Amazon

Once your book is on Amazon, it is time to take action and ensure it gets the attention it deserves. Uploading the book is just the beginning of the journey. You need to take several steps to make sure people not only see it but buy it.

Reviews are critical in the book industry; getting verified purchase reviews makes the difference. However, asking people not related to you for an objective opinion is essential. Remember, the number of people you request will be higher than the number of reviews you receive, so you need more people to commit.

Submitting your book to the “look inside” program is a fantastic marketing tool that lets people preview your book’s content without giving them access to the entire read. To activate this feature, submit your kindle version of the book through the “search inside. Publisher sign-up” process. Ensure the ISBN matches the one in the Amazon catalogue and the content submitted is the same as what’s inside your book.

Building a robust author platform is crucial for success, and social media is an excellent way to connect with readers. Use Facebook, Twitter, and Instagram to engage your audience and promote your book. Also, remember to share links to your book on Amazon and encourage your followers to leave reviews.

Take advantage of Amazon’s advertising services to increase your book’s visibility. Amazon offers several advertising options, including sponsored products and brands, which can help your book appear higher in search results and attract more potential readers. Invest in advertising to reach a broader audience and boost sales.

Maximise your reach with an author page on Amazon Central
Expand your audience by creating an author page on Amazon Central. This powerful platform allows you to upload additional pictures, biographical information, and other details about your book. As you write more books, you can add them to this section, making it easier for customers to discover you in a new area of Amazon. To get started, set up an Amazon Central account. Note that it typically takes up to a week for your page to become visible, although some authors have reported faster results.

Plan strategic promotions to boost your sales
Drive sales to your book on Amazon by planning promotions every three to five months. Regularly promoting your book will help it climb the ranks and make it visible to new readers. Remember that books with the highest rankings in specific categories are typically the most visible to potential customers. Planning promotions that drive sales within the recommended timeframe ensures your book stays updated to attract new readers.

Use metadata to your advantage
Effective use of metadata is essential to maximising your book’s visibility on Amazon. First, use keywords closely associated with your book and make sure they remain updated. One valuable resource is “Let’s Get Visible,” which offers insight into effective metadata techniques. You can also research different categories and choose the most relevant to your book. Analyse other books already online to determine where they rank overall on Amazon. If a category has many books ranking over a million, you have a better chance of ranking high. Use the right keywords to match the core categories, and consider using Amazon’s search bar to identify potential keywords.